December 11, 2023
Tech Technology

Threads has implemented a new growth strategy by displaying its posts on Facebook.

As Meta consistently introduces fresh features to Threads, the company is also employing innovative methods to boost user engagement on the platform. In its most recent initiative, the social media behemoth is now showcasing Threads’ posts on Facebook.

Over the past day, numerous users, among them social media consultant Matt Navarra, have reported encountering a novel “For You on Threads” carousel within Facebook. 

“We have introduced numerous new features to the app since its launch and are currently enhancing the visibility of Threads’ latest content directly on Facebook.”

Meta spokesperson

Threads offers free features but faces limitations. It’s challenging to follow news because not all news sources share breaking news there. Instagram’s head, Adam Mosseri, stated that the platform won’t prioritize news amplification. Additionally, they will soon allow searching for “Covid” and related terms on the platform.

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